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Pre-Suasion: A Revolutionary Way to Influence and Persuade
R 580
Pre-Suasion: A Revolutionary Way to Influence and Persuade

Hooked: How to Build Habit-Forming Products
R 435
Hooked: How to Build Habit-Forming Products

Alchemy: The Dark Art and Curious Science of Creating Magic in Brands, Business, and Life
R 640
Alchemy: The Dark Art and Curious Science of Creating Magic in Brands, Business, and Life

How Brands Grow: What Marketers Don't Know
R 1,198
How Brands Grow: What Marketers Don't Know

The Paradox of Choice: Why More Is Less, Revised Edition
R 641
The Paradox of Choice: Why More Is Less, Revised Edition

The Age of Surveillance Capitalism: The Fight for a Human Future at the New Frontier of Power
R 908
The Age of Surveillance Capitalism: The Fight for a Human Future at the New Frontier of Power

Influence: The Psychology of Persuasion, Revised Edition
R 741
Influence: The Psychology of Persuasion, Revised Edition

Misbehaving: The Making of Behavioral Economics
R 695
Misbehaving: The Making of Behavioral Economics

Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It
R 627
Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It

Laws of UX: Using Psychology to Design Better Products & Services
R 2,758
Laws of UX: Using Psychology to Design Better Products & Services

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