A Marketer's Guide To Category Design: How To Escape The "Better" Trap, Dam The Demand, And Launch A Lightning Strike Strategy
Country | USA |
Brand | Harper Perennial |
Manufacturer | HarperVia |
Binding | Paperback |
ReleaseDate | 2009-11-03 |
UnitCount | 1 |
UPCs | 000061825123 |
EANs | 0000061825123 |