A Marketer's Guide To Category Design: How To Escape The "Better" Trap, Dam The Demand, And Launch A Lightning Strike Strategy
| Country | USA |
| Brand | HarperCollins |
| Manufacturer | HarperCollins |
| Binding | Paperback |
| ItemPartNumber | 9780064400206 |
| Warranty | No |
| Color | Multi |
| ReleaseDate | 2019-12-30 |
| UnitCount | 1 |
| UPCs | 000064400204 |
| EANs | 9780064400206 |
